Digital Marketer
Saranya Masanam
I stepped into the world of marketing with nothing but curiosity, a laptop, and a drive to figure things out. Over the past 6+ years, I’ve worked across India and the UK, helping startups, agencies, and growing brands shape their digital presence.
From managing influencer campaigns across fashion, lifestyle, and skincare to crafting SEO strategies for legal, edtech, crypto, and F&B brands—I’ve been at the heart of both creative storytelling and data-driven execution.
My Story
I didn’t start with a plan—just a laptop, curiosity, and the drive to figure things out. Over the last six years, I’ve grown from an intern in India to a digital marketer and content strategist working across industries and continents. Along the way, I’ve collaborated with startups, agencies, and growing brands—helping them find their voice, tell their story, and build marketing strategies that are not only results-driven but also deeply human and relatable.
In 2023, I moved to the UK to pursue my Master’s degree in Marketing—a decision that challenged and changed me in the best ways. Balancing academic life with freelance projects and part-time jobs taught me how to adapt fast, deliver under pressure, and stay focused even when life got chaotic. This journey strengthened my ability to work across cultures, manage time efficiently, and bring strategic clarity to every brief I work on.
My experience spans industries including beauty, education, legal, crypto, lifestyle, and F&B. From leading influencer campaigns built on real relationships to crafting SEO strategies that rank and stay ranked, I’ve handled both the creative and technical sides of digital marketing. I don’t just post or run ads—I bring intent, structure, and storytelling into every channel, ensuring that every piece of content speaks to the right people at the right time.
With a strong foundation in agency life and hands-on experience across India and the UK, I bring a multicultural and thoughtful approach to every project. I’m known for being calm during campaign chaos, focused on research-led planning, and intentional with execution. Outside of marketing, I’m a self-growth enthusiast, a big fan of voice notes, and someone who believes that the right playlist can shift your whole mindset. I work with clarity—no fluff, no shortcuts, just meaningful progress.
Companies I’ve Worked With
